I’m Shell, founder of Lazy Teds Marketing and proud dog mum to the one and only Teddy, Head of Snoozing, Chief Treat Inspector, and occasional Admin Assistant. We’re tucked away in the green, leafy wilds of Cheshire, where big dreams and muddy walks go hand in paw.

I’ve been a dog mum since 2008, when I rescued a troubled two-year-old German Shepherd called Prince. Prince came from Manchester Dogs Home, just like Teddy, and was my best friend for 12.5 years. Prince taught me how to love, lead, and nurture. He made me a mum. A gentle giant with a soft spot for cuddly toys and ice cream. Prince changed everything. Losing him left a huge space in my heart, and it was that space, filled with memories, love, and lessons, that inspired me to give another rescue dog a second chance.

In 2021, I rescued Teddy. He’s quirky, complicated, full of love, and the inspiration behind everything we do here. From the moment he trotted into my life, things shifted. We’ve faced life’s ups and downs together, and somewhere in the middle of that chaos, Lazy Teds was born: rooted in resilience, heart, and a healthy dose of dog hair.

As you can probably tell, my dogs are my world. Everything I do is for them and for the love they give so freely. I aim to provide Teddy, in Prince’s memory, the best life I possibly can. One filled with simple joys, like beach days in the sun, beautiful walks, cuddles, and the kind of memories that live in your heart forever.

Before launching Lazy Teds Marketing, I spent over a decade working in marketing, building brands and campaigns across a wide range of industries, from law firms to breweries, and plenty in between. I hold two degrees, one in Brand Management and another in Digital Marketing, and I’ve continued learning along the way with courses in Neuromarketing, Packaging & Design, Product Development, and more.

Lazy Teds is more than just marketing. It’s about connection, story, and soul. We support purpose-led brands, small businesses, big businesses, and fellow dreamers who want to build something that matters. Whether it’s a new launch, a rebrand, or simply finding the courage to be seen, we’re here for it, every step of the way.

Teddy keeps me grounded (and occasionally distracted by squirrels), but he also reminds me daily why we do this. For the love, the grit, the growth, and for those wild, wonderful ideas that deserve to be brought to life.

This is our story. We’d love to hear yours.